Pie Tax and Crowdcube Partner to Help 1.5 Million Investors Claim Their Tax Relief

Tax Queen

Tax Expert @ Pie

3 min read

LONDON, United Kingdom

Crowdcube, one of Europe's largest investment platforms, is teaming up with Pie Tax, the free Self Assessment app, to help its 1.5 million investors claim the tax relief they're owed on startup investments. The partnership was signed on 26 September 2026 and is live now.

Why This Partnership Matters Now

Backing an early-stage company can come with a big tax break. The Enterprise Investment Scheme (EIS) gives 30%income tax relief on qualifying investments, and the Seed Enterprise Investment Scheme (SEIS) gives 50%. Put £1,000 into an SEIS company and you could take £500 off your tax bill.

But a lot of that relief never gets claimed. Investors need an EIS3 or SEIS3 certificate from each company, then have to get the details onto their Self Assessment correctly. With several investments across different tax years, that means chasing paperwork or paying an accountant.

For most people it isn't a lack of interest. It's that the relief only arrives after a form, a deadline and a set of HMRC boxes most investors have never seen before. So it gets pushed down the list, and sometimes forgotten altogether.

Pie Tax and Crowcube partner to help investors claim tax relief

A Simpler Way to Claim

Pie Tax already handles Self Assessment for thousands of sole traders, landlords and investors, and has been downloaded more than 130,000 times. Through the partnership, Crowdcube investors can claim their EIS and SEIS relief through Pie Tax as part of their tax return, without needing an accountant.

It's the latest of Pie Tax’s partnerships with UK investment platforms, following Chip & Pie Tax's tie-up to simplify tax filing for savers and investors.

"Investors back startups to support new businesses, and the government rewards them for it," says Tommy McNally, Founder and CEO of Pie Tax. "But too many never see that money, because claiming it means dealing with HMRC paperwork. We built Pie Tax to take that job off people's hands. Working with Crowdcube means we can do that for 1.5 million investors."

"EIS and SEIS are a big part of why people invest in early-stage businesses," says Alex Timmons, Head of Portfolio at Crowdcube. "We want our investors to get the full benefit, and Pie Tax makes claiming relief far simpler. We're pleased to be working with them."

What This Means for Investors

Crowdcube investors can now see the tax relief they're due directly in their Crowdcube dashboard, instead of piecing it together from certificates and old emails. They can then claim that tax relief directly though Pie, adding that relief to their Self Assessment and allowing users to submit it straight to HMRC. No spreadsheets, no guessing which box is which, and no accountant's fee coming out of the relief.

And because Pie Tax handles the whole tax return, investors can keep everything in one place: salary, dividends, savings interest, rental income and capital gains. Pie Tax shows a live tax figure as income comes in, so there are no surprises in January. See how Pie Tax works.

How Investors Can Benefit

Check your Crowdcube dashboard to see the relief you're due. Sign up to Pie Tax or download our app. It's free on iOS and Android. Already a user? Just log in. Claim it on your Self Assessment. Pie Tax adds your EIS and SEIS relief and files with HMRC for you.

Already using Pie Tax? Tap Quick Add on the home screen, choose Add Tax Relief, then Tax Relief Investment Schemes.

The app and HMRC filing are free. Prefer someone to check your return, or do it for you? There are optional paid services for that.

What You Need to Know About EIS and SEIS

Still not sure which scheme your investment falls under? Here are the key differences between EIS and SEIS.

A few things to know before you claim:

It comes off the tax you owe. The relief cuts your income tax bill. It can't take it below zero.
Missed a year? You might not have missed out. You usually have up to five years after the 31 January deadline for the tax year you invested in. Got older Crowdcube investments you never claimed on? Worth a look.
You can carry it back a year. You can often treat an investment as if you made it the tax year before. Handy if that's when you paid more tax.
Hang on to your shares for three years. Sell sooner and you'll usually have to pay the relief back.

Claim Your Relief Today

Crowdcube investors can see what they're owed in their dashboard now. Download Pie Tax to claim it on your Self Assessment, for free.

About Pie Tax

Pie Tax Money Limited is a UK fintech company making tax simpler for everyday people. Pie Tax is free Self Assessment software for sole traders, landlords and investors. It handles Self Assessment and Making Tax Digital from start to finish, from tracking income and expenses to filing with HMRC, and has been downloaded more than 150,000 times. Find out more about Pie Tax.

About Crowdcube

Crowdcube is Europe's largest private market investment platform. It connects startups, growing businesses and people selling private company shares with retail investors in more than 100 countries. The idea behind it is simple: entrepreneurs should have more ways to raise money, and everyday investors should be able to back the kind of companies that used to be open only to professionals.

What This Means for Users

This new interoperability means savers and investors no longer need separate tools to manage taxes on their interest or gains. Tax filing becomes proactive, with clear visibility of what is owed before anything is officially submitted. It also automates key compliance steps, reducing the risk of under-declaring income or missing important HMRC obligations.

How Users can get Benefit?

Chip users can now access Pie directly through the Chip app, making it easier than ever to estimate and manage their tax liability. The integration allows users to select their income types, calculate estimated taxes, and see a clear overview of what they owe.

About Pie

Pie Money Limited is a UK fintech company transforming how people file taxes. With a mission to simplify and democratise tax, Pie supports multiple income types in one digital, HMRC-compliant app.

About Chip

Chip is a leading UK savings and investing app built to help users automatically save and invest smarter. With features like auto-investing and interest accounts, Chip empowers people to manage their money more effectively.